You can decode a lot of political symbolism from cigarette packages produced in Communist and former Communist countries. Like postage stamps, the former Soviet Union and Peoples’ Republic of China have used cigarette packages to commemorate heroes and heroic events (the Sputnik pack below) and national virtues (the Peony pack celebrates China’s beauty and, a recent promotion stated, is “still going strong after 23 years of service to the general populace of China.”).
Who among us in the United States thinks of a cigarette brand as representing our national pride?
Additional Resource While your packaging designs may not concentrate on national heroes and events, you still strive to make it click with their audience. Get inspired with the Amazing Packaging Design Collection, and learn how to make your packaging projects successful.