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Yellow Wendy’s: Twitter Goes Wild Over Vintage Fast Food Packaging

People on Twitter right now are losing their minds over packaging … and we can’t decide whether it leaves us feeling nostalgic, unhealthy, or just … old.


It began with this Tweet:



And suddenly this morning, “Yellow Wendy’s” was trending—and with it, a surge of packaging and environment design from the past.


For those of us who remember a time when fast food wasn’t considered abysmal for both the body and the planet (looking at you, ubiquitous styrofoam containers), it’s a fascinating trip down memory lane. For those of you who did not live through these eras … welcome to the past.













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