Author Archives: Monica Racic

Second place: Second Story Interactive Studios’ Bank of America Market Data Mirrors

    Tour groups who have visited the new Bank of America building and seen the installation of Second Story’s Market Data Mirrors “have kind of marveled at the presentation of it,” says producer Amber Cartwright. “They didn’t understand how the images were coming through.” Our judges were equally dazzled. “I want this terminal...

Third Place: Iconologic’s HERE Issue 3

    “What we’re attracted to is the simplification and the zesty graphic sensibility.” This is how Alicia Cheng described the judges’ reaction to the third-annual issue of Here. This issue of the magazine, which is produced for the architecture firm Cooper Carry, is centered on energy—a topic that the entire team at Iconologic...

First place: Hybrid Design’s Branding Campaign for Impact Teen Drivers

    Our  judges awarded this public-service campaign first place because it achieves two near-impossible goals: It reconciles a distressing topic—easily preventable car accidents—with upbeat, even humorous graphics, and it holds the attention of teenagers.   Impact Teen Drivers, a nonprofit based in California, was trying to address the increasing number of fatal car...

Creativity + Commerce Honorable Mention: Pangea Organics

 —   This is the first year that Print is honoring submissions created with a focus on sustainability, and we’re happy to report that we had many excellent candidates from which to choose. It’s heartening that our call for information on ecologically sound materials and processes elicited so many submissions.   Pangea Organics’ Holiday...

California Institute of the Arts

— CALARTS IS AN entirely immersive experience, with each class of 12 to 18 design students staying together during all four years of study. The students “become this weird kind of family,” says co-director Scott Zukowski. “They learn as much from each oth-er as they learn from the faculty.”      Other Design Schools:...

Cranbrook Academy of Art

— ELLIOTT EARLS, the head of the graphic design program, describes Cranbrook as a “studio-based experience,” without formal teachers or classes, with artists-in-residence serving as mentors instead. One recent project involved a guerilla marketing campaign, complete with branding and logos, for a student’s hip-hop alter ego.      Other Design Schools: —                   ...

Cooper Union

— “WE DE-EMPHASIZE THE profession,” Mike Essl, a professor at Cooper Union, says. “Rather than concentrating on the vocation, our program places the focus on artistic motive. Cooper Union remains one of the only undergraduate schools that has taken the emphasis off commercial practice.” Cooper Union has no majors or portfolio classes, and is...

Portfolio Class, School of Visual Arts

— “WHY SPEND THAT last year on getting a portfolio together for a job, when you could spend that year getting you ready for 10 years from now?” asks Paul Sahre. At the School of Visual Arts, every senior takes a required portfolio class, and Sahre’s class is highly coveted.   Selected students—usually 10...

Maryland Institute College of Art

— “IT’S REALLY A REAL-WORLD PROGRAM,” explains Ellen Lupton, the director of MICA’s MFA program. She says that students can create, think, research, and write in ways that are “relevant to the public.” The program at MICA stands out for its emphasis on a inter­disciplinary and experimental approach, in an academic setting. Students work...

Design Corps, Pratt Institute

— “I FELT LIKE  I was on American Idol, because we had to keep whittling it down,” says Anthony Butler, the executive director of the nonprofit St. John’s Bread and Life, about choosing a student-designed identity for his organization, which feeds New York City’s homeless population. It’s one of the many organizations that has...