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Branding & Identity Design

Brands make the world go round—and here we keep pace with the latest industry developments and explore our complex relationships with the brands we hold dear.

Nonprofits in a World of Shifting Power

Posted inBranding & Identity Design

Adidas Fuels Excitement for 2023 Women’s World Cup with Their Release of the Official Match Ball

Posted inDesign News

JOW Plays Up Classic Midcentury Kitchen Imagery to Capture the Joy of Food

Posted inBranding & Identity Design

Does Rebranding Really Transform Nonprofits?

Posted inBranding & Identity Design

Ragged Edge’s Identity for Gaia Adds a Welcome Softness to IVF Branding

Posted inBranding & Identity Design

The Daily Heller: A Master of the German Modern Logo

Posted inThe Daily Heller

It’s the Most Nostalgic Time of the Year— A Roundup of the Best Holiday Commercials Ever

Posted inAdvertising

This Cigarette Alternative Uses Classic Vintage Aesthetics to Help Smokers Quit

Posted inBranding & Identity Design

Why Nonprofit Branding is Different from Other Companies— and Why It Matters

Posted inBranding & Identity Design

Rock On, Spotify! The Marketing Genius of “Wrapped”

Posted inBranding & Identity Design

Bon Appétit Serves Up a Hot Rebrand for Their Print Magazine

Posted inDesign News

Sage + Sound’s Elegant Branding Stands Out in the Monotony of the Wellness Industry

Posted inBranding & Identity Design

B.O.B. Spices Up Yoga with Their Zesty Brand Identity for Juicy Yoga

Posted inBranding & Identity Design

This Accessible Women’s Healthcare Company Gets the Elevated Brand System They Deserve

Posted inBranding & Identity Design

This Eco-Friendly Marine Craft Takes a Playful, Beachy Approach to Branding

Posted inBranding & Identity Design

Rebranding is Expensive; Is it Worth It?

Posted inBranding & Identity Design

Radio isn’t Going Anywhere, and KALW’s Bold Rebrand from COLLINS is Proof

Posted inBranding & Identity Design

Branding is Expecting; Marketing is Parenting

Posted inDesign Thinking

Fashion Brand Fey Fey Worldwide Makes a Potent Visual Statement Against Blanding

Posted inBranding & Identity Design

Zaad Farms Celebrates Food and Agriculture with a New Brand Identity

Posted inBranding & Identity Design

The Visual Identity for Pride Amsterdam 2022 is All About (Gender) Fluidity

Posted inBranding & Identity Design

Your Behavior Shapes Your Brand, Which Shapes Your Behavior

Posted inBranding & Identity Design

The One Show Celebrates 50 Years With “What’s Your One?” by Design Army

Posted inBranding & Identity Design

Design Army Redefines Luxury in Their New Campaign for CityCenterDC

Posted inBranding & Identity Design

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