Before there was Typekit, before there was Fonts.com, DaFont or Google Fonts, designers had to share their typefaces the old-fashioned way—via print advertisements. In Print magazine’s 75 years of publishing, we’ve seen some great adverts, some funny, some dry and some, well, strange. We dug deep into the archives to find our favorite type-vertisements. Some you might recognize, others, not so much.
All too often, typeface designs, typographic designs and handlettering get overlooked in competitions—which is why Print developed a competition that gives the artforms their full due and recognizes the best designers in each category. Enter Print’s Typography & Lettering Awards today.