BrandBox: Unpacking the Current State of the United States

Posted inBranding & Identity Design
Thumbnail for BrandBox: Unpacking the Current State of the United States

PRINTCast: The PRINT Podcast Studio is a curated collection of cutting-edge podcasts we love about design, creativity, branding, books, and further subjects afield. Soon, we’ll have a dedicated digital listening room. In the meantime, we present the latest episode of BrandBox, “a (playful and thoughtful) podcast on the strategies and effects of brands.”

As BrandBox co-hosts Tom Guarriello and Mark Kingsley detail, we’re in a moment of oscillation in our country: The month began with the siege on the U.S. Capitol from, quote, “Vanilla Isis,” and culminated with the inauguration of Joe Biden and Kamala Harris.

So: Who are we—and what role do brands and media play in breaking down our identity?

On this episode, Guarriello and Kingsley begin to philosophically unpack the current state of the United States.

“It’s judgment time for the political and brand promises of the last several years,” they write.

Listen in:

Show Notes

SVA Masters in Branding program // Music courtesy of Mikel Rouse // Dr. Tom Guarriello // Mark Kingsley