For the past several weeks, Imprint has been calling attention to a handful of the many highlights of this year’s HOW Design Live conference in Boston. We’ve previewed talks by Wally Olins and Debbie Millman, Brian Collins, Design Army, Chip Kidd, UnderConsideration, Kit Hinrichs, and the gifted strategists behind an especially tricky rebranding campaign. Now, with less than two days left until HDL kicks off, we’re presenting one final sneak peek—although, really, it was hard to choose just one more; the range of talent at this year’s conference is truly astounding. If you haven’t booked your spot yet, it’s not too late. Register now and get 10 percent off by using the discount code PRNT12. (More details on that below.)
For our final preview, we wanted to call attention to Saturday’s presentation by Mikey Burton, who will be speaking about an issue that should be relevant to many, if not all, designers: how to do work you love while also paying the bills. We know—it’s not always easy. Fortunately, Burton’s talk—“Will Work for Work”—will take an optimistic approach, offerering concrete strategies on how designers can parlay their “passion projects” into paying client work.Burton is an Ohio native now based in Philadelphia who describes his design aesthetic as “Midwesterny.” His clients includes The New York Times, The Atlantic, Newsweek, The Wall Street Journal, Comedy Central, MTV2, and Yahoo; you can see examples of this work and much more on Burton’s website. On Saturday, Burton will talk about how making clients see that you’re passionate about design—even through projects that may seem small or silly—can make them want to work with you. So don’t miss out! Register now to learn from Burton and dozens of other top talents from the design profession.
The discount code PRNT12 is good for 10 percent off the regular individual full conference rates for HOW Design Conference, InHOWse Managers Conference, the Dieline Package Design Conference, or Creative Freelancer Conference. It cannot be combined with other discount offers.
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