21 Vintage Bicycle Posters That Have Us Longing for the Open Road

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As we peer out the window in quarantine, we’ve been daydreaming of open landscapes and activity. So it was fortuitous that we stumbled across Richard Kuhlman’s brilliant cache of vintage bicycle posters.

Kuhlman has been collecting the posters for nearly 30 years, and began selling reproductions on his Bicycling Art website in 2001, followed by originals a few years later.

“There are many reasons why I am fascinated with these posters—cycling, the art and the message, the artists and the size and grandeur of the originals,” he writes in an email. “I am an avid cyclist and this business goes hand-in-hand with my love of cycling. I love the art and the way a message was portrayed during this golden age of poster art.”

Kuhlman adds that the reason so many women feature in the early ads is because a bicycle symbolized freedom of mobility without having to rely on transportation provided by a spouse. “Another little known fact is that both the bicycle manufacturers and farmers were aligned at this time for the promotion of better roads. Cyclists to ride, and farmers to bring product to market.”

All told, Kuhlman’s collection of originals is a wonderland of design.

Here are 21 posters spanning more than a century to keep us happily dreaming of the open road until it opens back up.

American Crescent cycles

American Crescent Cycles” by Frederick Winthrop Ramsdell. Circa 1899, France.

Alcyon

Alcyon,” anonymous. Circa 1927, France.

Thomann

Thomann,” anonymous. Circa 1920, France.

American Cycles Snell

American Cycles Snell” by Eugene Oge. Circa 1901, France.

Automoto

Automoto” by Erton. Circa 1926, France.

Andre Bertin

Andre Bertin,” anonymous. Circa 1970s, France.

Cycles Criffon

Cycles Griffon” by Georges Favre. Circa 1926, France.

Cycles Georges Richard

Cycles Georges Richard” by H Gray. Circa 1896, France.

Cycles Guiller Freres

Cycles Guiller Freres” by E Courchinoux. Circa 1920s, France.

Griffon

Cycles Griffon,” anonymous. Circa 1938, France.

Cycles metrore

Cycles Meteore” by Georges Favre. Circa 1930, France.

Diamant

Diamant,” anonymous. Circa 1930s, Yugoslavia.

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Favor

Favor Cycles Motos” by L. Mathey. Circa 1938, France.

Le pays de l'or

Le Pays de L’Or ” by L. Lemaresquier. Circa 1890s, France.

Hutchinson

Hutchinson Super Reinforced” by Mich. Circa 1950, France.

Laroche & Pouchois

Laroche & Pouchois” by Mich. Circa 1920s, France.

Le Velo Dixi,” anonymous. Circa 1920, France.

Peugeot

Peugeot” by Thor. Circa 1900, France.

Az Orszaguti Kaland

The Bicycle Tamers” (film), anonymous. Circa 1964, Hungary.

Frederikssund

Frederikssund,” undeciphered signature in top left corner. Circa 1950s, Denmark.

Giro d’Italia

Giro d’Italia,” anonymous. Circa 2002, Italy.

#bicycles #posterdesign #vintageads #vintageposters