Last month, Copenhagen-based graphic design studio Hvass&Hannibal released the DVD packaging for An Island, a 50-minute music documentary by French filmmaker Vincent Moon about Danish indie band, Efterklang. Designer Nan Na Hvass and her husband, band member Rasmus Stolberg, spent three months living in Portland, Oregon, where they came across Stumptown Printers. The outer covers of the packaging were printed on Stumptown’s letterpress machines.
“We wanted the package to be very tactile and feel like a special and valuable object, and one of the primary things we wanted it to convey through the cover was all the warmth and collaboration that went into the whole An Island project,” Hvass says.
“One thing that was really important to me in the design was to not have any logos or bar codes on the package, and to somehow just let it be what it is. It is such a hand-crafted and carefully printed and assembled object compared to most things you get today. The whole An Island project is very non-commercial, and the way it was screened in people’s homes all over the world also underlines this,” she continues.
The limited edition DVD packages, which had a print run of 5000 copies, are printed on recycled paper with vegetable based inks. The package also includes a set of five litho printed postcards and a booklet of photos, which were taken by Antje Taiga Jandrig.
“The idea with the booklet is that it tells the story about the making of the film through photographs and introduces all of the people involved,” Hvass adds.
The DVD is only available for purchase on the An Island website, where the film may also be viewed online.
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Charlotte West is a Seattle-based writer who previously spent six years in Stockholm, Sweden. She writes about design and architecture for Print, Icon, Computer Arts and Men's Journal, and translates Swedish design magazine Form into English. Her first book, Projekt: The Polish journal of visual art and design, just came out from London-based publisher, Unit Editions (2011).