Sweepstakes: How to Win at Academic Marketing

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Our sister publication, HOW Design, is currently running a giveaway featuring Neenah’s beautiful promotion, How to Win. The promotion highlights exemplary academic marketing. With this promotion, you’ll glean advice on skillful marketing tactics that will help you reach students, parents, alumni and donors.

Inside the blue wiro-bound book is a collection of visuals created by Design Army that delight the eyes and give handy tips. The useful facts collected by Neenah makes the promotion beneficial to academic marketers as it answers questions on how to attract students, how to sustain a positive relationship with alumni, and how to motivate donors to fund programs and scholarships.

Some of the unique, removable marketing material inside include an invitation that transforms into a megaphone with the intent of boosting alumni loyalty; an advent-calendar style leaflet that helps students pick a course of study, thank you notes to donors for their contributions; a welcome greeting to first-year students; and more. Alongside each promotion sample is information on how to reach the targeted demographic.

The sweepstakes will award ten creatives with the Neenah promotion — the deadline is this upcoming Monday, March 14! Enter for your chance to win!

Let’s take a look inside!

How to Win: Up Your Academic Marketing Game


If you’ve an awesome design that you want to share, enter it into the Regional Design Annual. The winner will be featured in Print Mag and online! Deadline is April 1, 2016.


Like what you see? Enter in the Sweepstakes!