Wayfinding the Future: From Logos to Landmarks

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PRINTCast: The PRINT Podcast Studio is a curated collection of cutting-edge podcasts we love about design, creativity, branding, books, and further subjects afield. Soon, we’ll have a dedicated digital listening room. In the meantime, we present Design Museum’s Design is Everywhere, hosted by Sam Aquillano and Liz Pawlak—a “podcast featuring stories of people and organizations using design to make an impact and change the world.”

Photo courteous of Selbert Perkins Design

The latest episode: “Wayfinding the Future.”

Here’s more from the Design is Everywhere team:

As part of our monthly Design is Everywhere live series, Sam Aquillano learns how designers use wayfinding as an indicator of space that guides people through a physical environment. He is joined by co-chair of the Boston Chapter of SEGD, Kayte Muse, a designer and strategist who is passionate about creative problem-solving, design strategy, storytelling, teaching and mentoring. She discusses what experiential graphic design is, and how wayfinding is used. Later on in the show, Sam and Kayte are joined by Cliff Selbert, the founding partner of Selbert Perkins Design. Together the panel discusses the importance of landmarks in the built environment and the process of designing notable ones, before taking questions from the live audience.

Listen to the episode as you work right here: