No More Designing Pretty Trash with Gage Mitchell of Modern Species

Posted inEvolve CPG

PRINTCast: The PRINT Podcast Studio is a curated collection of cutting-edge podcasts we love about design, creativity, branding, books, and further subjects afield. Here’s the latest episode of Evolve CPG, a podcast about innovative leaders who are evolving the Consumer Packaged Goods industry by building better products and better brands to imagine a better world.

Ever wondered about Gage Mitchell’s journey into his current work and the early days of Modern Species? Today Gage gives listeners a short but sweet introduction to the career pivot he made about 15 years ago, what brought about this change, and the principles that he built into the foundations of his agency.

Gage also talks about his prioritization of impact, indispensability, and avoiding the worst traps of capitalism, before sharing the four rules he baked into Modern Species from the start. So if you want a bite-sized shot of inspirational history, press play.

Key Points From This Episode:

  • The main goal: helping to grow ethical brands and scale positive impact.
  • Forming Modern Species and the four rules that were the foundation.
  • Traveling Europe and Asia, and the impactful moments that broadened Gage’s mindset.
  • The beginning of Gage’s journey into a different kind of graphic design.