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Branding & Identity Design

Brands make the world go round—and here we keep pace with the latest industry developments and explore our complex relationships with the brands we hold dear.

Guerilla Suit, 2025 PRINT Award Winner, Reflects on Its Next Chapter

Posted inThe PRINT Awards

‘100 Days of Fictional Brands’ by Piyush Bhagat

Piyush Bhagat 100 Days
Posted inSVA Branding: 100 Days

A Life in Color: The Creative Visionary Who Changed Design Forever

Posted inSponsored

AIGA NY Clarifies Its Position With a New Logo and Strategy

Posted inBranding & Identity Design

PRINT Awards 2026: Our Multiple Branding Categories

Posted inThe PRINT Awards

For Ages Three to Infinity: Selman Reimagines Candylab for Grown-Ups

Posted inBranding & Identity Design

Span Gives Chicago Lowrider Festival Slow & Low a Reverent Brand Identity

Posted inBranding & Identity Design

Sangria Creative Studio on the Power of Illustration as an Antidote to AI

Posted inIllustration Design

MullenLowe Rebrands Branch Museum of Design as a Living Blueprint

Posted inBranding & Identity Design

In Pursuit of the Great Escape

Posted inIndustry Perspectives

You Can’t Future-Proof by Playing It Safe: Lessons from the Philadelphia Art Museum Rebrand

Posted inBranding & Identity Design

Biophi’s New Identity by BMD Puts Design to Work for Climate Resilience

Posted inBranding & Identity Design

The Design of Democracy: How Branding Shapes the Battle for Belief

Posted inPolitical Design

The Land of the Free Has a Branding Problem

Posted inDesign Culture

Ba’ndo’s Quiet Revolution for Nippon

Posted inBranding & Identity Design

Form Follows The Fantastic

Posted inawards

Johnson Banks Delivers RIBA’s First RI-Brand in a Quarter Century

Posted inBranding & Identity Design

Saint-Urbain Gives Beam a Cheeky Rebrand

Posted inBranding & Identity Design

Lay’s Rays and the Art of Subtle Reinvention

Posted inBranding & Identity Design

Whisky, Wood, and Wonder: The Macallan’s Story in Symbols

Posted inPackaging Design

Uncommon’s Lisa Smith and Nils Leonard on What Design Should Be

Posted inDesign Culture

The Daily Heller: Renewed Design Energy for Turkey’s Energy Corporation

Posted inThe Daily Heller

What Male Skincare Brands Can Learn From Craft Beer

Posted inIndustry Perspectives

Massi’s Serves Old-School Italian Charm with a Fresh Identity by Saint-Urbain

Posted inBranding & Identity Design

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